Make the most use of the HTML header in your web pages.
Make sure the main key words and key phrases that you are targeting is present in full in your title, the first entry of your keyword meta tags and in the 1st part of your website description.
Structure of these sections:-
<title>……………………</title>
<meta name=”keywords” content=”…………..”>
<meta name=”keyphrases” content=”…………..”>
<meta name=”description” content=”………”>
<meta name=”publisher” content=”http://seostep.wordpress.com/“>
<meta name=”ROBOTS” content=”index, follow, all”>